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Product Description
A beginner's dictionary gives simple definitions of more than one thousand commonly used words and helps young readers develop vocabulary, spelling, and alphabetizing skills. BOMC Main.... More >>

My First Dictionary: 1,000 words, pictures, and definitions

All words are excellent words. Some, but, are overused without adding value to what you write. As a result, they reduce the readers’ interest, make text seem redundant, and cause the writer to appear amateurish.

We have made a list of 10 overused words, based on the documents we have edited over the last 5 years. We don’t recommend that you remove these words from your writing. Instead, we recommend that you become aware of how often you use them and that you revise your documents to limit their use.

1. There
When writers are not sure about the subjects of their sentences, they will often use this word as the subject. This results in weak writing. (For advice on correcting this problem, see our article “Where Is There?”)

Example: “There was no one at home.” This can be revised as “No one was at home.”

2. You
Writers often use this word when referring to general or reoccurring situations. “You” rarely refers to the reader and should be avoided.

Example: “Our grandmother was nice. She always gave you candy.” This can be revised as “Our grandmother was nice. She always gave us candy.”

3. If
Although “if” is a fine word, it is overused by writers trying to describe options and thought processes.

Example: “If she took the bus, she wouldn’t have time to stop by the grocery store.” This can be revised as “Taking the bus would leave her too small time to stop by the grocery store.”

4. When
Readers realize that actions can occur at the same time, which is what the word “when” indicates. Thus, “when” is usually unnecessary.

Example: “When she opened the door, she saw blood on the floor.” This can be revised as “She opened the door and saw the blood on the floor.” Some writers use “when” to describe actions that cannot occur at the same time, as in “When she woke up, she made coffee.” Really, she first wakes up and then makes the coffee. This can be revised as “She woke up and made the coffee.”

5. As
We once worked on a book in which the author used this word repeatedly to describe the timing of actions, often 3 or 4 times in one paragraph.

Example: “He was shouting ‘Follow me!’ as he ran down the road.” This can be revised as “He ran down the road shouting ‘Follow me!’ ”

6. Very
Mark Twain made this comment about using “very”: “Substitute ‘damn’ every time you're inclined to write ‘very’; your editor will delete it and the writing will be just as it should be.” “Very” is a crutch for finding the right word to describe what you mean to say. Find the right word.

Example: “He was very ancient.” This can be revised as “He was ancient.”

Also, in this example, you can simply write, “He was ancient,” and then provide text to further clarify what you mean by “ancient.” For example, you could write, “He was ancient. He walked hesitantly, knowing that his brittle bones would surely break were he to stumble over an unseen obstacle.”

7. Really
Generally, this word can be removed without changing the meaning of a sentence. Anything that is right is also really right.

Example: “He was really nervous about speaking in public.” This can be revised as “He was nervous about speaking in public.” To show a greater degree, use a different word, as in “He was panicky about speaking in public” or “Public speaking frightened him.”

8. Am/Is/Are/Was/Were (“to be” verbs)
Action verbs are always preferable to state-of-being verbs. Use words that describe the action occurring. Rather than saying what something/someone is, show the reader what something/someone does.

Example: “I am envious of her success.” This can be revised as “I envy her success.”

Example: “She was dressed in leather chaps and a flannel shirt.” This can be revised as “She wore leather chaps and a flannel shirt.”

9. So
See #7. “So” is also overused as a conjunction.

Example: “Her face was inches from his own, so he leaned forward and kissed her.” This can be revised as “Her face was inches from his own. He leaned forward and kissed her.”

10. Because
This word is overused to provide explanations. To fix this, use the word “and” with action verbs.

Example: “He wanted to go to the honest because his friends would be there.” This can be revised as “He wanted to go to the honest and meet with his friends.”

Example: “I want to leave because I am tired.” This can be revised as “I’m tired and want to leave.”

Learn how to write compelling sales copy the simple way. Course comes with a complete list of power words that you can use to get maximum results. Affiliates: 60% commission. Tips and tools at http://copywritingtips4u.com/affiliates.html
Profit through the Power of Words

A call to action such as call now, order now, and click here can dramatically increase your sales. Motivate readers to do what you want them to do with action verbs. Give precise instructions. Tell them exactly what to do. Give them a direct order. Add an incentive or benefit to your order to encourage them to take the desired action.

Here are examples of action words you can use on your web site, in your email, and in other marketing materials.

Examples of Call to Action

• Click here to instantly download this ebook.
• Order NOW before all copies of this limited edition are taken! 1-800-555-1234.
• Ten ways to increase your web sales immediately. Sign up now to get this $29 value FREE!
• Increase your web site traffic by 300 percent! Click here to find out how!
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• Bookmark this web site now!

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A "Call to Action" is one of many strategies successful copywriters use. This proven copywriting technique can substantially increase your web profits . . . so start using action verbs in your web site!

The main function of the business writing is to convey your message or thoughts effectively to the reader. In business communication, the receiver of the message should be able to know your message immediately, and this can be possible only when you write your message with simple and familiar words. Following tips can help you in choosing the right words for clear and effective business writing.

Use familiar words:

Use of familiar words is the most vital rule of word selection in business writing. Always use common and familiar words of everyday use to make your message easily readable and understandable.

Use concrete words:

Use concrete words instead of abstract words in your business writing. Concrete words such as bank, chair, telephone forms clear and sharp images in our mind as opposed to abstract words such as performance, inconsistency, which makes vague and fuzzy meanings.

Use single words in place of circumlocution:

Avoid circumlocution or use of more words in a sentence than required to express the purpose in business writing.

Avoid long sentences:

Avoid use of long sentences having many clauses. Sometimes the reader loses the beginning by the time he comes to the end of the sentence.

Use technical words with care:

Every profession develops its own special vocabulary or technical words. The members of that professional group can easily know these technical words. But, if you use these technical jargons in your business communication to an outsider, it will sound like a foreign language to him.

Avoid use of hard words:

Use English words that are simple to use and know instead of hard and high-sounding words. Make your business writing more effective with simple and direct word, and avoid any possibility of misinterpretation of your words by the reader.

Use strong and power words:

Use of strong words or power words makes your business writing more forceful. Strong words not only drive your sentences forward but also arouse the interest of the reader.

Use active verbs:

Active verbs make your business writing direct, clearer, more informative and simpler to know.

Avoid use of camouflaged verbs:

Camouflaged verbs are verbs that are unnecessarily changed to nouns. Avoid camouflaged verbs and strengthen your business writing.

Use right idioms and phrases:

Be careful in the choice of idioms and phrases while writing business communication.

Use writing software: Use business writing softwares with grammar checker and text enrichment tool for writing effective business communications. Text enrichment tool enriches text and enhances simple sentence to professional one.

For more information on business writing softwares available, please visit
http://www.truevalue4money.com/businesswriting.html website.

OVERVIEW

Stop confusing your Reader with the words you use. Your Reader is trying his/her best to know how your product works without having to figure out your writing. Here are some writing guidelines to help you stop baffling your Reader.

SAME CONCEPT: SAME WORDS

User Documents are not meant to be entertaining. Do not try to be creative, especially by using synonyms for specific concepts in your product. When you talk about a topic use the exact same wording to describe (or name) the topic everywhere in your User Document.

For example, the "Same Concept: Same Words" guideline, says that if there is a control on your product called the "Activation Button," then everywhere you talk about that button use the term "Activation Button."

Don't be "creative" and use words like "Activation Control" or "Start Control" to refer to the "Activation Button." Using the different wordings forces your Reader to have to stop and reckon "Is this the same thing as 'Activation Button'?"

DIFFERENT CONCEPTS: DIFFERENT WORDS

I bought something on the Internet that had a rebate available for it. When I ordered the product, I was given a "Tracking Number" to monitor the progress of my order. This is common for orders from large companies.

When I applied for the rebate, the rebate company used the same word, "Tracking Number," but this time it meant "their rebate tracking number." When their website questioned for "tracking number" I entered the only one that I knew, the product ordering tracking number. I was incorrect; the rebate number was a really different thing.

The Rebate number is different from the order tracking number and should have a very different name from the order tracking number.

One might argue that "the rebate company is a separate company, and must handle rebates for all sorts of sellers." Sure, but they can use a very specific name for their rebate tracking number. They can call it the "Rebate Identification Number." That name would not be used by any selling company to track an order. The problem is solved. No User would confuse "Tracking Number" with "Rebate Identification Number."

QUIZ

Given the information in the previous two sections of this Article, wouldn't it be really silly if the rebate company originally called it the "Rebate Identification Number" and then unannounced switched to calling it the "Rebate ID"? Answer: Yes, it would be very silly. The change forces the Reader to have to question, "Is this the same thing as the 'Rebate Identification Number'?"

It's not that your Reader is too stupid or bone idle to figure out what you mean. It's that your Reader has better things to do than to decipher your writing.

WORDS YOUR READER DOESN'T KNOW

Jargon is the shortcut language of any industry. Make sure that if you use jargon in your User Document, you clarify what it means. If the writing project can afford the bit of time, I recommend that you include a glossary in your User Document. Define all the jargon, acronyms, and words that you might use in ways your Reader might not expect. A fantastic example of the latter are "debit" and "credit." The common understanding of these words is exactly opposite to those in the accounting (banking) profession.

TIP: Be suspicious of any words your spelling checker identifies. Question yourself two questions when your spelling checker identifies a misspelled word:

* Did I really spell that word incorrectly?

* If it's spelled correctly, am I certain that my Reader knows what the word (or acronym) means? If it's not in the spelling checker's dictionary it might not be in your Reader's vocabulary.

DON'T BE AMBIGUOUS

I have a notebook computer running MS Windows XP. If I am using the Media Player and I press the keys to hibernate the computer (place it into an energy-saving sleep state), something warns me that hibernating will lose my place in the video. It then questions: "Do you want to continue? Yes/No." Continue what?: Continue hibernating, or Continue watching the video? It would only take one or two more words to remove the ambiguity.

THE BOTTOM LINE

When you revise your writing, make sure that your Reader does not have to guess what a word might mean. If you mean the same thing as another concept, use the exact same name. If you mean something different, then use as different (unique) a name as you can. Define jargon, acronyms, and any unusually used words. Eliminate ambiguity.

Your reader is uncomfortable enough having to read your User Document, instead of using your product. Don't make things worse by using wording that makes your Reader have to work out its meaning.

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