Corporate Communications includes marketing collaterals, press notes, logos and promotions; handling the intranet. It is geared to create and maintain a corporate image. One may even have to face television cameras, in the worst-case scenario.
Thus it involves, besides writing skills, the kind of skills advertisement people are supposed to have – visualization, creativity, graphic design and so on.
Twitter links powered by Tweet This v1.6.1, a WordPress plugin for Twitter.